Sip by S’well
Clean and EVOCATIVE.
Flavor Studios brought me on to bring all the disparate pieces of this project for S’Well together.
Working with their artists and designers, I took a turnaround of each bottle and rigged to be controllable within After Effects. Using watercolor mattes, the layered artwork was animated and revealed in a way that mimicked water flowing out of each bottle.
The final product feels as clean as the watercolor paintings that inspired it and I’m happy the animations were able to match it.